Reyna
Disciplines
Brand Context
Reyna is a fast-casual Turkish grill known for authentic flavors, quality, and tradition.
About the Project
The existing identity relied on a generic logo that could not be registered, creating the need for a more distinctive and ownable brand while preserving its Turkish roots.
The Impact
The rebrand gave Reyna a stronger and more recognizable identity, with a visual language rooted in tradition and adaptable across packaging and communication.
